Gina Lambert
Apr 17, 2016
Digital publishing sector increases share of magazine readership, advertising dollars
One of the poorly kept secrets of the publishing world is that digital and Internet platforms are increasingly being sought by readers, often to the detriment of the paper product. Between August 2012 and February 2013, digital publishing apps saw an average growth in their readership of 200 percent according to a state of mobile tech report released by computer software company Adobe Systems (NASDAQ:ADBE). Online statistics portal Statista report statistics showing that 88 percent of North American newspapers were distributing content on mobile devices by 2010.
http://www.ipwatchdog.com/2016/04/16/digital-publishing-sector-increases-share-of-magazine-readership-advertising-dollars/id=68219/